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Strategic brand management

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Bibliografiska uppgifter
Huvudupphovsman:	Keller,Kevin Lane
Övriga upphovsmän:	Parameswaran M.G, Jacob,Issac
Materialtyp:	Printed Book
Språk:	English
Publicerad:	New Delhi Pearson 2013
Upplaga:	3rd ed.
Ämnen:	brand > management management > brand brand > marketing marketing > brand

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