Strategic brand management

Podobné jednotky

• Strategic Brand Management
  Autor: Kevin Lane Keller
  Vydáno: (2008)
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  Vydáno: (2009)
• Strategic brand management /
  Autor: Keller, Kevin Lane .
  Vydáno: (1992)
• Strategic brand management: building measures and managing brand equity /
  Autor: Keller, Kevin Lane
  Vydáno: (2011)
• Brand management : co-creating meaningful brands /
  Autor: Beverland, Michael
  Vydáno: (2018)