Strategic brand management

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Bibliografski detalji
Glavni autor: Keller,Kevin Lane
Daljnji autori: Parameswaran M.G, Jacob,Issac
Format: Printed Book
Jezik:English
Izdano: New Delhi Pearson 2013
Izdanje:3rd ed.
Teme:
brand > management
management > brand
brand > marketing
marketing > brand
Opis
Opis:695p
ISBN:9788131756898

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