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Impact of Advertising on Brand Awareness and Consumer Preference(with special reference to womwn's wear)
| Hovedforfatter: | Kurien,Priya Rachel |
|---|---|
| Sprog: | English |
| Udgivet: |
Kochi
School of Management Studies
201487p
|
| Fag: |
Lignende værker
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Advertising and promotion: Communicating brands
af: Hackley, Chris
Udgivet: (2005) -
Advertising and integrated brand promotion /
af: O'Guinn, Thomas C. .
Udgivet: (2007) -
Advertising and Promotion; Communicating Brands
af: Hackley,Chris
Udgivet: (2005) -
Advertising and themind of the consumer /
af: Sutherland, Max .
Udgivet: (2005) -
What's in a brand: Building brand equity through advertising
af: Philip-Jones, John
Udgivet: (1998)