Harvard Business School. Press. (2001). Harvard business review on customer relationship management. Harvard Business School Press.
Citação norma ChicagoHarvard Business School. Press. Harvard Business Review on Customer Relationship Management. Boston: Harvard Business School Press, 2001.
Citação norma MLAHarvard Business School. Press. Harvard Business Review on Customer Relationship Management. Harvard Business School Press, 2001.
Nota: a formatação da citação pode não corresponder 100% ao definido pela respectiva norma.