Darwin's brands adapting for success

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Bibliographic Details
Main Author: Halve, Anand Bhaskar
Format: Printed Book
Language:English
Published: New Delhi, India ; Thousand Oaks, Calif. : SAGE, 2012.
Subjects:
India > Economic conditions > 1991-
Brand name products
Consumers' preferences
Branding (Marketing)
Search Result 1
Darwin's brands : adapting for success /
by Halve, Anand Bhaskar
Published 2012
Printed Book
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