Zikmund, W. G. (2012). Business research methods /7e (7th ed.). Cengage.
Chicago Edition CitationZikmund, William G. Business Research Methods /7e. 7th ed. New Delhi: Cengage, 2012.
MLA Edition CitationZikmund, William G. Business Research Methods /7e. 7th ed. Cengage, 2012.
Warning: These citations may not always be 100% accurate.