Neelamegham, S. (2012). Marketing in India: Text and cases (4th ed.). Vikas.
Chicago Edition CitationNeelamegham, S. Marketing in India: Text and Cases. 4th ed. Noida: Vikas, 2012.
MLA Edition CitationNeelamegham, S. Marketing in India: Text and Cases. 4th ed. Vikas, 2012.
Warning: These citations may not always be 100% accurate.