How brands become icons the principles of cultural branding

Podobne zapisy

• How Brand become icons
  od: Holt, Douglas B
  Wydane: (2003)
• Brands and branding /
  od: Brown, Stephen
  Wydane: (2016)
• Brand management : research, theory and practice /
  od: Heding, Tilde
  Wydane: (2016)
• Aaker on branding :20 principles that drive success/
  od: Aaker, David A.
  Wydane: (2015)
• Creating powerful brands in consumer, service and industrial markets
  od: De Chernatony, Leslie
  Wydane: (2006)