Harvard business review on reinventing your marketing.

Antzeko izenburuak

• Harvard business review on brand management
  nork: Harvard Business School Press
  Argitaratua: (1999)
• Profitable customer engagement :
  nork: Kumar, V.
  Argitaratua: (2013)
• Consumer-brand relationships: theory ad practice/
  Argitaratua: (2012)
• Harvard business review on brand management.
  Argitaratua: (1999)
• Harvard business review on customer relations management
  nork: Harvard Business School Press
  Argitaratua: (2001)