Sheth, J. N., & Parvatiyar, A. (2011). Handbook of relationship marketing. Response.
Citación estilo ChicagoSheth, Jagdish N., and Atul Parvatiyar. Handbook of Relationship Marketing. New Delhi: Response, 2011.
Cita MLASheth, Jagdish N., and Atul Parvatiyar. Handbook of Relationship Marketing. Response, 2011.
Warning: These citations may not always be 100% accurate.