APA Edition Citation

Sheth, J. N., & Parvatiyar, A. (2011). Handbook of relationship marketing. Response.

Chicago Edition Citation

Sheth, Jagdish N., and Atul Parvatiyar. Handbook of Relationship Marketing. New Delhi: Response, 2011.

MLA Edition Citation

Sheth, Jagdish N., and Atul Parvatiyar. Handbook of Relationship Marketing. Response, 2011.

Warning: These citations may not always be 100% accurate.