Zikmund,William G, Mcleod Raymond, & Gilbert ,Faye W. (2010). Customer Relationship Management: Integrating marketing Strategy. Wiley India.
Style de citation ChicagoZikmund,William G, Mcleod Raymond, et Gilbert ,Faye W. Customer Relationship Management: Integrating Marketing Strategy. New Delhi: Wiley India, 2010.
Style de citation MLAZikmund,William G, et al. Customer Relationship Management: Integrating Marketing Strategy. Wiley India, 2010.
Attention : ces citations peuvent ne pas être correctes à 100%.