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Social marketing influencing behaviors for good/4e

Detalles Bibliográficos
Autor Principal:	Lee, Nancy
Outros autores:	Kotler, Philip
Formato:	Printed Book
Idioma:	English
Publicado:	Thousand Oaks, Calif SAGE Publications, c2011.
Edición:	4th ed.
Subjects:	Social marketing Behavior modification

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