APA aipamena

Lee, N., & Kotler, P. (2011). Social marketing: Influencing behaviors for good/4e (4th ed.). SAGE Publications.

Chicago Style aipamena

Lee, Nancy, and Philip Kotler. Social Marketing: Influencing Behaviors for Good/4e. 4th ed. Thousand Oaks, Calif: SAGE Publications, 2011.

MLA aipamena

Lee, Nancy, and Philip Kotler. Social Marketing: Influencing Behaviors for Good/4e. 4th ed. SAGE Publications, 2011.