Cita APA

Lee, N., & Kotler, P. (2011). Social marketing: Influencing behaviors for good/4e (4th ed.). SAGE Publications.

Citación estilo Chicago

Lee, Nancy, y Philip Kotler. Social Marketing: Influencing Behaviors for Good/4e. 4th ed. Thousand Oaks, Calif: SAGE Publications, 2011.

Cita MLA

Lee, Nancy, y Philip Kotler. Social Marketing: Influencing Behaviors for Good/4e. 4th ed. SAGE Publications, 2011.