APA Edition Citation

Lee, N., & Kotler, P. (2011). Social marketing: Influencing behaviors for good/4e (4th ed.). SAGE Publications.

Chicago Edition Citation

Lee, Nancy, and Philip Kotler. Social Marketing: Influencing Behaviors for Good/4e. 4th ed. Thousand Oaks, Calif: SAGE Publications, 2011.

MLA Edition Citation

Lee, Nancy, and Philip Kotler. Social Marketing: Influencing Behaviors for Good/4e. 4th ed. SAGE Publications, 2011.

Warning: These citations may not always be 100% accurate.