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20151215130423.0 |
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100624s2011 cau bf 001 0 eng |
| 082 |
0 |
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|a 658.83
|b BEA
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| 100 |
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|a Bearden, William O
|e ed
|9 23250
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| 245 |
0 |
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|a Handbook of marketing scales
|b multi-item measures for marketing and consumer behavior research /3e
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| 250 |
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|a 3rd ed.
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| 300 |
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|a xiv, 603 p. ;
|c 29 cm.
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| 653 |
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|a Marketing Research
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| 653 |
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|a Scales- Marketing
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| 653 |
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|a Consumer behaviour- research
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| 700 |
1 |
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|a Netemeyer, Richard G.,
|9 23251
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| 700 |
1 |
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|a Haws, Kelly L.
|9 23252
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| 700 |
1 |
|
|a Bearden, William O.,
|t Handbook of marketing scales.
|9 23253
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| 942 |
|
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|c BK
|6 _
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| 260 |
|
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|a Los Angeles
|b SAGE
|c 2011
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| 500 |
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|a Published in cooperation with the Association for Consumer Research.
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| 020 |
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|a 9781412980180
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| 999 |
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|c 116525
|d 116525
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| 952 |
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|0 0
|1 0
|2 ddc
|4 0
|6 65883_BEA
|7 0
|9 150939
|a SMS
|b SMS
|c REF
|d 2013-05-30
|o 658.83 BEA
|p SMS025717
|r 2013-05-30
|w 2013-05-30
|y BK
|