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Marketing management a South Asian perspective/14e

Detalhes bibliográficos
Autor principal:	Kotler Philip
Outros Autores:	Keller Kevin Lane, Koshy Abraham, Jha Mithileshwar
Formato:	Printed Book
Idioma:	English
Publicado em:	New Delhi Pearson 2013
Edição:	14th ed.
Assuntos:	Marketing management > Marketing insights > Customer satisfaction > Delivering value > Brands

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