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Marketing management a South Asian perspective/14e

Bibliografski detalji
Glavni autor:	Kotler Philip
Daljnji autori:	Keller Kevin Lane, Koshy Abraham, Jha Mithileshwar
Format:	Printed Book
Jezik:	English
Izdano:	New Delhi Pearson 2013
Izdanje:	14th ed.
Teme:	Marketing management > Marketing insights > Customer satisfaction > Delivering value > Brands

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