Kotler Philip, Keller Kevin Lane, Koshy Abraham, & Jha Mithileshwar. (2013). Marketing management: A South Asian perspective/14e (14th ed.). Pearson.
Style de citation ChicagoKotler Philip, Keller Kevin Lane, Koshy Abraham, et Jha Mithileshwar. Marketing Management: A South Asian Perspective/14e. 14th ed. New Delhi: Pearson, 2013.
Style de citation MLAKotler Philip, et al. Marketing Management: A South Asian Perspective/14e. 14th ed. Pearson, 2013.
Attention : ces citations peuvent ne pas être correctes à 100%.