APA Zitierstil

Kotler Philip, Keller Kevin Lane, Koshy Abraham, & Jha Mithileshwar. (2013). Marketing management: A South Asian perspective/14e (14th ed.). Pearson.

Chicago Zitierstil

Kotler Philip, Keller Kevin Lane, Koshy Abraham, und Jha Mithileshwar. Marketing Management: A South Asian Perspective/14e. 14th ed. New Delhi: Pearson, 2013.

MLA Zitierstil

Kotler Philip, et al. Marketing Management: A South Asian Perspective/14e. 14th ed. Pearson, 2013.