APA Edition Citation

Shajahan S. (2010). Strategic marketing text and cases: The Indian perspective. Viva books.

Chicago Edition Citation

Shajahan S. Strategic Marketing Text and Cases: The Indian Perspective. New Delhi: Viva books, 2010.

MLA Edition Citation

Shajahan S. Strategic Marketing Text and Cases: The Indian Perspective. Viva books, 2010.

Warning: These citations may not always be 100% accurate.