APA Edition Citation

Bijapurkar, R. (2012). Customer in the boardroom: Crafting customer based business strategy. Sage.

Chicago Edition Citation

Bijapurkar, Rama. Customer in the Boardroom: Crafting Customer Based Business Strategy. New Delhi: Sage, 2012.

MLA Edition Citation

Bijapurkar, Rama. Customer in the Boardroom: Crafting Customer Based Business Strategy. Sage, 2012.

Warning: These citations may not always be 100% accurate.