Lilien Gary.L, Kotler,Philip, & Moorthy,Sreedhar. (2011). Marketing models. PHI.
Chicago Edition CitationLilien Gary.L, Kotler,Philip, i Moorthy,Sreedhar. Marketing Models. New Delhi: PHI, 2011.
Cita MLALilien Gary.L, et al. Marketing Models. PHI, 2011.
Atenció: Aquestes cites poden no estar 100% correctes.