Relationship marketing concepts, theories and cases

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Dettagli Bibliografici
Autore principale: Biswas, Supriya
Lingua:English
Pubblicazione: New Delhi PHI learning 2011
Soggetti:
Marketing > Customer relationship management > Cross selling > Up selling
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Relationship marketing : concepts, theories and cases /
di Biswas, Supriya
Pubblicazione 2011
Printed Book
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Relationship marketing : concepts theories and cases
di Biswas, Supriya
Pubblicazione 2011
Printed Book
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