Cita APA

Biswas, S. (2011). Relationship marketing: Concepts, theories and cases. PHI learning.

Chicago Edition Citation

Biswas, Supriya. Relationship Marketing: Concepts, Theories and Cases. New Delhi: PHI learning, 2011.

Cita MLA

Biswas, Supriya. Relationship Marketing: Concepts, Theories and Cases. PHI learning, 2011.