Stone,Merline. (2005). Consumer Insight: How to use data and market research to get closer to your customer. Kogan pages.
Chicago-tyylinen lähdeviittausStone,Merline. Consumer Insight: How to Use Data and Market Research to Get Closer to Your Customer. New delhi: Kogan pages, 2005.
MLA-viiteStone,Merline. Consumer Insight: How to Use Data and Market Research to Get Closer to Your Customer. Kogan pages, 2005.
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