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Marketing Accountability:A new metrics model to measure marketing effectiveness
| Autres auteurs: | |
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| Format: | Printed Book |
| Langue: | English |
| Publié: |
New Delhi
Kogan page
2009
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| Sujets: |
| Description matérielle: | x,294p |
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| ISBN: | 978-0-7494-6263-5 |