Rai,Alok Kumar. (2008). Customer Relationship Management: Concepts and Cases. PHI.
Citación estilo ChicagoRai,Alok Kumar. Customer Relationship Management: Concepts and Cases. New Delhi: PHI, 2008.
Cita MLARai,Alok Kumar. Customer Relationship Management: Concepts and Cases. PHI, 2008.
Warning: These citations may not always be 100% accurate.