Kotler,Philip, Keller,Kevin Lane, Koshy,Abraham, & Jha,Mithileswar. (2012). Marketing Management: A South Asian Perspective (8th.). Dorling Kindersly (Pearson Educations).
Trích dẫn kiểu ChicagoKotler,Philip, Keller,Kevin Lane, Koshy,Abraham, và Jha,Mithileswar. Marketing Management: A South Asian Perspective. 8th. New Delhi: Dorling Kindersly (Pearson Educations), 2012.
Trích dẫn MLAKotler,Philip, et al. Marketing Management: A South Asian Perspective. 8th. Dorling Kindersly (Pearson Educations), 2012.
Cảnh báo: Các trích dẫn này có thể không phải lúc nào cũng chính xác 100%.