Kotler, P. (1968). Marketing management: Analysis planning and control. Prentice Hall.
Citación estilo ChicagoKotler, Philip. Marketing Management: Analysis Planning and Control. New Delhi: Prentice Hall, 1968.
Cita MLAKotler, Philip. Marketing Management: Analysis Planning and Control. Prentice Hall, 1968.
Warning: These citations may not always be 100% accurate.