Kotler, P. (1968). Marketing management: Analysis planning and control. Prentice Hall.
Style de citation ChicagoKotler, Philip. Marketing Management: Analysis Planning and Control. New Delhi: Prentice Hall, 1968.
Style de citation MLAKotler, Philip. Marketing Management: Analysis Planning and Control. Prentice Hall, 1968.
Attention : ces citations peuvent ne pas être correctes à 100%.