APA Edition Citation

Nakkiran, S., & Day, G. S. (1988). Marketing research. Rainbow Publications.

Chicago Edition Citation

Nakkiran, S., and George S. Day. Marketing Research. Coimbatore: Rainbow Publications, 1988.

MLA Edition Citation

Nakkiran, S., and George S. Day. Marketing Research. Rainbow Publications, 1988.

Warning: These citations may not always be 100% accurate.