Style de citation APA

Blattberg, R. C., Byung-Dikim, & Scott, A. N. (2010). Database marketing: Analyzing and managing customers. Springer Pvt. Ltd.

Style de citation Chicago

Blattberg, Robert C., Byung-Dikim, et A. Neslin Scott. Database Marketing: Analyzing and Managing Customers. New Delhi: Springer Pvt. Ltd, 2010.

Style de citation MLA

Blattberg, Robert C., et al. Database Marketing: Analyzing and Managing Customers. Springer Pvt. Ltd, 2010.

Attention : ces citations peuvent ne pas être correctes à 100%.