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Experimental marketing a practical guide to interactive brand experiences

Manylion Llyfryddiaeth
Prif Awdur:	Smilansky, Shaz
Fformat:	Printed Book
Iaith:	English
Cyhoeddwyd:	London Kogan Page 2009
Pynciau:	Branding > Target marketing

Eitemau Tebyg

Experiential Marketing
gan: Shaz Smilansky
Cyhoeddwyd: (2009)

Experimental marketing
gan: Smilansky,Shaz
Cyhoeddwyd: (2009)

Experiential marketing : a practical guide to interactive brand experiences /
gan: Smilansky, Shirra
Cyhoeddwyd: (2018)

Marketing management
gan: Kotler, Philip

Islamic marketing and branding :

Building brands in the Indian market
gan: Panda, Tapan K.
Cyhoeddwyd: (2004)

Marketing and branding :the Indian scenario/
gan: Ramesh Kumar, S.
Cyhoeddwyd: (2007)

Basic marketing : a managerial approach
gan: Meearthy, Jerome
Cyhoeddwyd: (1989)

Segmentation and Target Marketing: Concepts and Cases
gan: Suresh, K
Cyhoeddwyd: (2005)

Geomarketing : methods and strategies in spatial marketing
Cyhoeddwyd: (2006)

Strategic brand management
gan: Keller,Kevin Lane
Cyhoeddwyd: (2013)

Mobile marketing:achieving competitive advantage through wireless technology
gan: Michael, Alex
Cyhoeddwyd: (2006)

Fundamentals of marketing
gan: Etzel, Michael J
Cyhoeddwyd: (1994)

Marketing dynamics in emerging markets
gan: Edward, Manoj
Cyhoeddwyd: (2014)

Brand management /
gan: Jaya Sharma, .
Cyhoeddwyd: (2009)

Brand management : co-creating meaningful brands /
gan: Beverland, Michael
Cyhoeddwyd: (2018)

Creating powerful brands in consumer, service and industrial markets
gan: De Chernatony, Leslie
Cyhoeddwyd: (2006)

Basic marketing : a managerial approach
gan: Mc Cathry, E Jerome
Cyhoeddwyd: (1978)

Brand management
gan: Verma, Harsh V.
Cyhoeddwyd: (2006)

Rural marketing :challenges and oppertunities/
gan: Dinesh Kumar
Cyhoeddwyd: (2017)

Global marketing and advertising : understanding cultural paradoxes /
gan: Mooij, Marieke K. de
Cyhoeddwyd: (2010)

Building brands : 76 modern marketing stories /
gan: Lury, Giles
Cyhoeddwyd: (2017)

Brand management :Co.creating meaningful brands
gan: Beverland, Michael

Brand management : co-creating meaningful brands
gan: Beverland, Michael
Cyhoeddwyd: (2018)

Brands and branding /
gan: Brown, Stephen
Cyhoeddwyd: (2016)

9 Brand Shaastras
gan: Jagadeep, Kapoor
Cyhoeddwyd: (2009)

Strategic Brand Management
gan: Kevin Lane Keller
Cyhoeddwyd: (2008)

Brand immorality how brands can live long and prosper
gan: Pringle, Hamish
Cyhoeddwyd: (2009)

The marketing complex : why modern marketers need to manage multiplicity /
gan: Lury, Giles
Cyhoeddwyd: (2017)

Building brands building meaning
gan: Kompella, Kartikeya
Cyhoeddwyd: (2006)

Rural marketing /
gan: Pradeep Kashyap
Cyhoeddwyd: (2012)

Rural marketing /
gan: Kashyap, Pradeep
Cyhoeddwyd: (2012)

How brands grow: what marketers don't know
gan: Sharp, Byron; Author
Cyhoeddwyd: (2010)

Monetary and exchage rate policy
gan: Hodgman, Donald R
Cyhoeddwyd: (1987)

Brand management : research, theory and practice /
gan: Heding, Tilde
Cyhoeddwyd: (2016)

Brand positioning/2e Strategies for competitive advantage
gan: Sengupta,Subroto
Cyhoeddwyd: (2010)

How brands become icons the principles of cultural branding
gan: Holt, Douglas B.
Cyhoeddwyd: (2004)

Marketing communications a brand narrative approach
gan: Dahlen, Micael
Cyhoeddwyd: (2010)

Notes for managers target setting
gan: Lawson, Lan
Cyhoeddwyd: (1997)

New look of corporate performance measurement
gan: Universities Press
Cyhoeddwyd: (2000)