McIver, C., & Naylor, . G. (1980). Marketing financial services. Institute of Bankers.
शिकागो स्टाइल उद्धरणMcIver, Colin, और Geoffrey Naylor. Marketing Financial Services. London: Institute of Bankers, 1980.
एमएलए उद्धरणMcIver, Colin, और Geoffrey Naylor. Marketing Financial Services. Institute of Bankers, 1980.
चेतावनी: ये उद्धरण हमेशा 100% सटीक नहीं हो सकते हैं.