Taylor, B., & Wills, G. (1969). Pricing strategy: Reconciling customer needs and company objectives. Staples Press Ltd.
Παραπομπή Chicago StyleTaylor, Bernard, και Gordon Wills. Pricing Strategy: Reconciling Customer Needs and Company Objectives. London: Staples Press Ltd, 1969.
Παραπομπή MLATaylor, Bernard, και Gordon Wills. Pricing Strategy: Reconciling Customer Needs and Company Objectives. Staples Press Ltd, 1969.
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