APA Edition Citation

Taylor, B., & Wills, G. (1969). Pricing strategy: Reconciling customer needs and company objectives. Staples Press Ltd.

Chicago Edition Citation

Taylor, Bernard, and Gordon Wills. Pricing Strategy: Reconciling Customer Needs and Company Objectives. London: Staples Press Ltd, 1969.

MLA Edition Citation

Taylor, Bernard, and Gordon Wills. Pricing Strategy: Reconciling Customer Needs and Company Objectives. Staples Press Ltd, 1969.

Warning: These citations may not always be 100% accurate.