Kotler, P. (1984). Marketing Management/5e. Prentice Hall of India.
Citación estilo ChicagoKotler, Philip. Marketing Management/5e. New Delhi: Prentice Hall of India, 1984.
Cita MLAKotler, Philip. Marketing Management/5e. Prentice Hall of India, 1984.
Warning: These citations may not always be 100% accurate.