APA citiranje

Kotler, P. (1976). Marketing management: Analysis, planning and control/3e (3rd ed.). Prentice Hall of International.

Chicago Edition Citation

Kotler, Philip. Marketing Management: Analysis, Planning and Control/3e. 3rd ed. London: Prentice Hall of International, 1976.

MLA citiranje

Kotler, Philip. Marketing Management: Analysis, Planning and Control/3e. 3rd ed. Prentice Hall of International, 1976.