Kotler, P. (1968). Marketing management: Analysis, planning and control. Prentice Hall of India.
シカゴスタイル引用形Kotler, Philip. Marketing Management: Analysis, Planning and Control. New Delhi: Prentice Hall of India, 1968.
MLA引用形式Kotler, Philip. Marketing Management: Analysis, Planning and Control. Prentice Hall of India, 1968.
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