Luck, D. J., & Ferrell, O. (1982). Marketing strategy and plans: Systematic marketing management. Prentice Hall of India limited.
Style de citation ChicagoLuck, David J., et O.C Ferrell. Marketing Strategy and Plans: Systematic Marketing Management. New Delhi: Prentice Hall of India limited, 1982.
Style de citation MLALuck, David J., et O.C Ferrell. Marketing Strategy and Plans: Systematic Marketing Management. Prentice Hall of India limited, 1982.
Attention : ces citations peuvent ne pas être correctes à 100%.