Schiffman, L., & Kanak, L. L. (2000). Consumer Behavior/6e (6Ed.). Prentice Hall of India.
Chicago Edition CitationSchiffman, Leon.G, and Leslie Lazar Kanak. Consumer Behavior/6e. 6Ed. New Delhi: Prentice Hall of India, 2000.
MLA Edition CitationSchiffman, Leon.G, and Leslie Lazar Kanak. Consumer Behavior/6e. 6Ed. Prentice Hall of India, 2000.
Warning: These citations may not always be 100% accurate.