APA Edition Citation

Kotler, P. (1987). Marketing Management/5e (5th ed.). Prentice hall of India.

Chicago Edition Citation

Kotler, Philip. Marketing Management/5e. 5th ed. Prentice hall of India, 1987.

MLA Edition Citation

Kotler, Philip. Marketing Management/5e. 5th ed. Prentice hall of India, 1987.

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