Yadin, D. (2006). The international dictionary of marketing: Over 2000 professional terms and techniques. Kogan page Ltd.
Chicago Stili AlıntıYadin, Daniel. The International Dictionary of Marketing: Over 2000 Professional Terms and Techniques. London: Kogan page Ltd, 2006.
MLA AlıntıYadin, Daniel. The International Dictionary of Marketing: Over 2000 Professional Terms and Techniques. Kogan page Ltd, 2006.
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