Yadin, D. (2006). The international dictionary of marketing: Over 2000 professional terms and techniques. Kogan page Ltd.
Chicago Edition CitationYadin, Daniel. The International Dictionary of Marketing: Over 2000 Professional Terms and Techniques. London: Kogan page Ltd, 2006.
MLA Edition CitationYadin, Daniel. The International Dictionary of Marketing: Over 2000 Professional Terms and Techniques. Kogan page Ltd, 2006.
Warning: These citations may not always be 100% accurate.