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Understanding the Brand equity of Mathrubhumi Daily in Calicut.

Sonraí Bibleagrafaíochta
Príomhúdar:	Rahul Sadanandhan
Teanga:	English
Foilsithe:	Kochi School of Management Studies 2008

Míreanna Comhchosúla

Content analysis of the editorials of the mathrubhumi daily
Foilsithe: (2007)

Managing brand equity
le: Aaker, David A.
Foilsithe: (1991)

Separation of brand equity and brand value
le: Manish Kumar Tiwari

Brand Equity:An Indian Perspective
le: Sangeeta Trott Vinod V Sople
Foilsithe: (2016)

Understanding brands
le: Cheverton, Peter
Foilsithe: (2008)

Understanding brands
le: Peter Cheverton
Foilsithe: (2006)

DAILY LIGHT ON the daily path. /

Understanding equity and trust
le: Hudson, Alastair
Foilsithe: (2017)

Mathrubhumi

Brand Equity on the wheels of Advertising : a practical handbook on advertising and brand management
le: Noopur Agarwal
Foilsithe: (2009)

Building,measuring,and managing brand equity/
le: Keller,Kevin Lane
Foilsithe: (2018)

Building measuring and managing brand equity
le: Keller

Integrated marketing communication and brand equity /
le: Kaur, Kirandeep
Foilsithe: (2018)

Dimensions of Customer-based Brand Equity
le: Mathew Jacob
Foilsithe: (2015)

Brand Equity Measurment :Concepts and Applications
Foilsithe: (2007)

Integrated marketing communication and brand equity
le: Kirandeep Kaur
Foilsithe: (2013)

INTEGRATED MARKETING COMMUNICATION AND BRAND EQUITY
le: KIRANDEEP KAUR, RUBY
Foilsithe: (2016)

Strategic Brand Management : Building, Measuring, and Managing Brand Equity
le: Keller, Kevin Lane
Foilsithe: (2008)

Strategic brand management:building,measuring and managing brand equity
le: Keller, Kevin Lane
Foilsithe: (2009)

Manazging Brand equity capitalizing on the value of a brand name
le: Aaker, David A
Foilsithe: (1991)

Strategic Brand Management:Building,Measuring, and Managing Brand Equity
le: Kevin Lane Keller
Foilsithe: (2008)

Strategic Brand Management:Building,Measuring, and Managing Brand Equity
le: Kevin Lane Keller
Foilsithe: (2008)

Strategic brand magement : building , measuring and managing brand equity
le: Keller, Kevine Lane
Foilsithe: (2008)

Strategic brand magement : building , measuring and managing brand equity
le: Keller, Kevine Lane
Foilsithe: (2008)

Strategic brand magement : building , measuring and managing brand equity
le: Keller, Kevine Lane
Foilsithe: (2008)

Strategic Brand Management : building, measuring and managing brand equity
le: Kevin Lane Keller
Foilsithe: (2003)

What's in a brand? : building brand equity through advertising
le: John Philip Johnes
Foilsithe: (1998)

Strategic brand magement : building , measuring and managing brand equity
le: Keller, Kevine Lane; Parameswaran, M G; Jacob, Isaac
Foilsithe: (2011)

Strategic brand magement : building , measuring and managing brand equity
le: Keller, Kevine Lane; Parameswaran, M G; Jacob, Isaac
Foilsithe: (2011)

Strategic brand management: Building, measuring and managing brand equity
le: Keller, kevin Lane
Foilsithe: (2003)

Strategic brand management: Building, measuring and managing brand equity
le: Keller, Kevin Lane and Parameswaran, M G and Issac Jacob
Foilsithe: (2011)

Strategic brand magement : building , measuring and managing brand equity
le: Keller, Kevine Lane
Foilsithe: (2003)

What's in a brand: Building brand equity through advertising
le: Philip-Jones, John
Foilsithe: (1998)

Strategic brand management: Building, measuring, and managing brand equity
le: Keller, Kevin Lane
Foilsithe: (2004)

Strategic brand magement : building , measuring and managing brand equity
le: Keller, Kevine Lane
Foilsithe: (2003)

Strategic brand management: building, measuring and managing brand equity
le: Keller, Kevin Lane
Foilsithe: (2012)

Strategic brand management: building measures and managing brand equity /
le: Keller, Kevin Lane .
Foilsithe: (2003)

Strategic brand management :building,measuring and managing brand equity/
le: Keller, Kevin Lane
Foilsithe: (2015)

Strategic brand management: building measures and managing brand equity /
le: Keller, Kevin Lane
Foilsithe: (2011)

What's in a brand : buiding brand equity through advertising
le: John, Philip Jones
Foilsithe: (1998)