Understanding the Brand equity of Mathrubhumi Daily in Calicut.

Παρόμοια τεκμήρια

• Content analysis of the editorials of the mathrubhumi daily
  Έκδοση: (2007)
• Managing brand equity
  ανά: Aaker, David A.
  Έκδοση: (1991)
• Separation of brand equity and brand value
  ανά: Manish Kumar Tiwari
• Brand Equity:An Indian Perspective
  ανά: Sangeeta Trott Vinod V Sople
  Έκδοση: (2016)
• Understanding brands
  ανά: Cheverton, Peter
  Έκδοση: (2008)