APA Edition Citation

Mehtab, P. (2008). Study on understanding brand preferences of customers in the premium jeans market in Kerala. School of Management Studies.

Chicago Edition Citation

Mehtab, P.A. Study on Understanding Brand Preferences of Customers in the Premium Jeans Market in Kerala. Kochi: School of Management Studies, 2008.

MLA Edition Citation

Mehtab, P.A. Study on Understanding Brand Preferences of Customers in the Premium Jeans Market in Kerala. School of Management Studies, 2008.